Ocean Of Storms: A New Blancpain X Swatch Inspired By The Moon

The latest addition to the Swatch Scuba Fifty Fathoms family ventures into extraterrestrial territories. Joining the already celebrated five watches of the series, which have embraced the oceans of our planet, Ocean Of Storms brings a touch of mystery that goes beyond our world. The sixth watch in the Blancpain X Swatch collaboration is dedicated […]

The History of Blancpain: the World’s Longest-Lasting Watch Brand

Today, dear friends of IWS, about Blancpain. Of course, with nearly 300 years of history not even a book would suffice, but we will try to tell you about the most important steps in the company’s history and some of the key moments that marked it. Blancpain stands out as the oldest watchmaker in the […]

Blancpain Fifty Fathoms: the Third Act of the 70th Anniversary

Blancpain, the renowned Swiss watchmaker, recently revealed the third installment in its celebration of the 70th anniversary of its iconic Fifty Fathoms diving watch. The presentation, fittingly enough, took place in Cannes, France—a location with historical significance for the birth of this revolutionary timepiece. Named the “Fifty Fathoms 70th Anniversary Act 3,” this watch pays […]

Blancpain X Swatch Presents The Scuba Fifty Fathoms

In the world of watchmaking, few names can express something as different as Blancpain and Swatch. These two watchmaking giants, known for their unique contributions to the industry, recently announced a collaboration that has sparked curiosity and questions throughout the watch enthusiast community. Although we have already witnessed the Omega X Swatch collaboration, the partnership […]

Blancpain Celebrates 70 Years Of Fifty Fathoms With A New Version

2023 still starting, but it is already full of watchmaking news. Blancpain celebrates the 70-year history of its iconic Diver by introducing the Fifty Fathoms 70th Anniversary. Created in 1953 as an indispensable tool for divers of the time who went out to explore the deep, now the Fifty Fathoms is given a modern makeover […]