Breitling Acquires Universal Genève and Announce Project For Its Revival

This morning, the watchmaking world received an entirely unexpected piece of news. Breitling has expanded its portfolio by acquiring Universal Genève. This move represents a significant enrichment in the landscape of luxury watchmaking, with hopes that Breitling will rejuvenate a brand historically known for its excellence and innovation in the field of watchmaking. Georges Kern, […]

Universal Genève x Hermès: A Forgotten Treasure?

Oggi vi porteremo alla scoperta di uno dei marchi più rappresentativi del savoir-faire svizzero e di una delle sue collaborazioni più rare ed iconiche: stiamo parlando di Universal Genève per Hermès. La storia L’azienda fu fondata a Le Locle, un comune svizzero dove due giovani studenti di orologieria, Descombes e Perret, registrarono il loro marchio […]

Is the Universal Geneve Nina Rindt better than a Paul Newman Rolex Daytona?

Universal Geneve Nina Rindt couple

Well, if we’re talking numbers, no. However, when we look at them side by side, the answer isn’t no. Also, in our opinion, the story behind the Nina Rindt is far more romantic than the Paul Newman. So, the answer is definitely not no. In the world of watch collecting, nicknaming watches after famous people […]

Polaroid: The Polerouter By Universal Genève

Universal Genève, together with Longines and TAG Heuer, represents the latest rediscovery and increase in interest in the vintage world.A maison’s historic model that is facing a good resell market but hasn’t exploded yet is the Polerouter. The beginning In 1953 S-A-S (Scandinavian Airlines) organized the first polar air route, from Copenhagen to Los Angeles.(That’s […]